5 Reasons Why Google Is NOT Your Friend


I don’t understand why many people praise Google as if this company was there to help all of us. Google is there mainly to make money and you should understand this before you try to work side by side with them, because if you don’t, your financial stability could be at risk.

#1. A Friend Don’t Change The Rules Without Explanation.

Google changed his algorithm many times, wiping out thousands or even millions of small business owners from their search results in a second pushing them to bankrupt. We are not talking about junk sites (which shouldn’t be there), but real content sites of business owners who don’t know what to do in order to be favored by Google. You even don’t know the rules of the search results and if you don’t know the rules, business is very risky.

f you rely entirely on Google for your future, you are taking an extremely high risk; this is why search engine experts diversify a lot of their endeavors because you cannot trust in Google.

#2. You Are Guilty Unless Proven Innocent.

To Google, every website owner is a wannabe spammer who wants to pollute the search engine with millions of junk sites. In reality, the search engine spammers are a few aggressive marketers, which will do whatever it takes to get traffic to their websites, but the majority of webmasters are guilty by default.

3. Google Is A Corporation Not A Person.

Corporations are like machines, they don’t have feelings, don’t help anybody for the sake of helping, they do it just for profit. Profit is what drives the maneuvers of a corporation, not feelings. How to feel about friends that only help you if you give them money? That’s not a friend, that’s a worker.

4. I Think Google Sometimes Is Deceptive.

Google says that varies the results to bring more quality information to the searcher, but in reality they are pushing people into their PPC advertising machine. That is happening more and more with sites that have a lot of links, lot of popularity and are surpassed in the search results by other companies with less links and less popularity. I wonder if you will only find worthless sites at the top results to push most businesses to their PPC advertising system.

5. Friends Don’t Kill You.

Google sometimes de-list websites without warning. There is nothing wrong with that, it is their company, their search results, they can do whatever they want with this, but when you ban people from the engines, you are affecting other people by your actions. Put it in this perspective: Suppose you build your own road and people start using this road for free every day, but one day you decide that some part of the road shouldn’t be there and you move it without warning all the cars that use that road every day. Instead of a road you leave a hole, many people die as a result but you only say: That wasn’t my fault, they should knew better about using a free road…

This is not ethical my friend.

If you use Google to build your business, I urge you to start building another streams of traffic immediately! Because you could be the next car who fall into the hole and that is not funny at all.

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